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Tuesday, September 22, 2009, 12:18AM ET - U.S. Markets open in 9 hours and 12 minutes. Dow Down 0.42% Nasdaq Up 0.24%
Kellogg Company (K)On Sep 21: 48.86  Up 0.04 (0.08%)  
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Key StatisticsGet Key Statistics for:
Data provided by Capital IQ, except where noted.
VALUATION MEASURES 
Market Cap (intraday)5:18.71B
Enterprise Value (22-Sep-09)3:23.58B
Trailing P/E (ttm, intraday):15.67
Forward P/E (fye 03-Jan-11) 1:14.08
PEG Ratio (5 yr expected):1.58
Price/Sales (ttm):1.48
Price/Book (mrq):9.50
Enterprise Value/Revenue (ttm)3:1.87
Enterprise Value/EBITDA (ttm)3:9.798
FINANCIAL HIGHLIGHTS 
Fiscal Year
Fiscal Year Ends:3-Jan
Most Recent Quarter (mrq):04-Jul-09
Profitability
Profit Margin (ttm):9.48%
Operating Margin (ttm):16.05%
Management Effectiveness
Return on Assets (ttm):10.89%
Return on Equity (ttm):53.49%
Income Statement
Revenue (ttm):12.62B
Revenue Per Share (ttm):33.034
Qtrly Revenue Growth (yoy):-3.40%
Gross Profit (ttm):5.37B
EBITDA (ttm):2.41B
Net Income Avl to Common (ttm):1.20B
Diluted EPS (ttm):3.12
Qtrly Earnings Growth (yoy):13.50%
Balance Sheet
Total Cash (mrq):424.00M
Total Cash Per Share (mrq):1.108
Total Debt (mrq):5.32B
Total Debt/Equity (mrq):N/A
Current Ratio (mrq):1.054
Book Value Per Share (mrq):5.138
Cash Flow Statement
Operating Cash Flow (ttm):1.27B
Levered Free Cash Flow (ttm):1.05B
View Financials (provided by EDGAR Online):
Income Statement - Balance Sheet
Cash Flow
PrecisionIR Presents
Free Annual Report for K


TRADING INFORMATION 
Stock Price History
Beta:0.52
52-Week Change3:-11.74%
S&P500 52-Week Change3:-11.80%
52-Week High (03-Oct-08)3:57.66
52-Week Low (12-Mar-09)3:35.64
50-Day Moving Average3:47.15
200-Day Moving Average3:43.72
Share Statistics
Average Volume (3 month)3:2,150,230
Average Volume (10 day)3:1,739,860
Shares Outstanding5:382.84M
Float:348.77M
% Held by Insiders1:8.80%
% Held by Institutions1:81.80%
Shares Short (as of 26-Aug-09)3:4.67M
Short Ratio (as of 26-Aug-09)3:2.3
Short % of Float (as of 26-Aug-09)3:1.20%
Shares Short (prior month)3:5.07M
Dividends & Splits
Forward Annual Dividend Rate4:1.50
Forward Annual Dividend Yield4:3.10%
Trailing Annual Dividend Rate3:1.40
Trailing Annual Dividend Yield3:2.90%
5 Year Average Dividend Yield4:2.60%
Payout Ratio4:43%
Dividend Date3:14-Sep-09
Ex-Dividend Date4:28-Aug-09
Last Split Factor (new per old)2:2:1
Last Split Date3:25-Aug-97


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See Key Statistics Help for definitions of terms used.
Abbreviation Guide: K = Thousands; M = Millions; B = Billions
mrq = Most Recent Quarter (as of 04-Jul-09)
ttm = Trailing Twelve Months (as of 04-Jul-09)
yoy = Year Over Year (as of 04-Jul-09)
lfy = Last Fiscal Year (as of 03-Jan-09)
fye = Fiscal Year Ending
1 = Data provided by Thomson; 2 = Data provided by EDGAR Online;
3 = Data derived from multiple sources or calculated by Yahoo! Finance;
4 = Data provided by Morningstar, Inc.;
5 = Shares outstanding is taken from the most recently filed quarterly or annual report
and Market Cap is calculated using shares outstanding.